If you are anything like me, you tend to get so laser-focused on growing your business that you forget that the sun sets in other colors besides “inbox blue” and that you need to take time to live your dash.
Yeah, been there.
Worn that sleep-deprived T-shirt.
Drank the gallons of coffee.
Listen, your amazing business needs you to recharge.
To remind yourself you’re not just a CEO, you’re a human with a dash to live!
Life is not a to-do list.
But I get it.
Surrounded by stacks of papers, inbox overflowing, while the sun outside is coaxing you with whispers of adventures!
You glance at your watch, then back at the never-ending list of tasks, that familiar sigh escaping your lips.
“Just one more email,” you tell yourself, “then I’ll…”
But let’s be honest, that “then” typically doesn’t come.
We let ourselves get swept up into the whirlwind of getting things done.
Bogged down by endless to-do lists.
Forgetting that life is more than just ticking boxes.
It is a vibrant, chaotic dash between two dates on a tombstone.
We all have one, this precious hyphen marking the beginning and end of our journey.
But how often do we truly live that dash?
How often do we trade the fluorescent-lit grind for the vibrant hues of sunsets?
How often do we prioritize passion over those pending emails?
Purpose over those beautiful spreadsheets?
The truth is, most of us don’t.
We’re conditioned to chase productivity, to equate busyness with worth.
Sometimes, the most important strokes are the ones left blank.
The spaces we create for spontaneous picnics.
Sunset drinks with friends.
Or maybe simply doing absolutely nothing but breathing the fresh air.
Studies back this up.
Research by the University of California, Berkeley suggests that pursuing our passions and not just achieving goals, leads to greater well-being.
And a Harvard study showed that taking regular breaks actually boosts focus and creativity.
So, putting down the to-do list and chasing that long-forgotten dream is not a self-indulgence.
It is an investment in ourselves, in our happiness, and in living a life that’s truly worth remembering.
But where do we start?
How do we trade that familiar, addicting buzz of deadlines for the thrilling uncertainty of passion?
It is not about quitting your job tomorrow (unless you truly hate it, then maybe do that).
But instead, it is about taking small steps.
Carving out moments in your day, your week, your life, for the things that make your soul happy.
Sign up for that pottery class you have been eyeing.
Dust off your guitar and serenade the moon (even if it is off-key).
Plan a weekend trip to that hidden waterfall you read about.
Take a walk in the park and let your mind wander like a carefree butterfly.
It does not matter what it is.
As long as it ignites a spark within you, as long as it whispers, “This is why I’m here. This is how I want to live my dash.”
Life is not a to-do list.
It is a canvas.
A kaleidoscope of possibilities waiting to be explored.
So, grab your paintbrush, pick your colors, and start creating.
What adventures will you paint on your dash?
What passions will you splash across the sky?
Remember, every blank space is an invitation.
Every moment is a chance to make your life a masterpiece, not a checklist.
So, what will you do today to live your dash?
To paint your life with the vibrant colors of purpose and passion?
Share your dreams, your adventures, your anything-but-ordinary moments in the comments below!
Or send me a message, I’ll help encourage you to live our dashes to the fullest!
Your content creator isn’t just a creative whiz, they’re a data ninja too.
They will track your posts’ performance like a hawk, analyzing clicks, comments, and shares to see what is working and what is not.
This data becomes your roadmap to social media success, guiding you towards content that truly connects with your customers.
4. Freeing Up Your Precious Time.
Remember that social media beast we mentioned?
Consider it tamed, leashed, and maybe even purring contentedly in the corner.
A social media content creator takes the reins of your online presence, freeing you up to focus on what you do best.
Running your amazing business.
More time for baking delicious cookies, crafting beautiful jewelry, or whatever magic you work!
5. A Content Dream Team.
Working with a content creator is not about handing over the keys and watching your brand drive off into the sunset.
It is all about building a partnership.
A creative content creation force field where your ideas and theirs collide and spark into something truly special.
Think of it like peanut butter and chocolate.
Two great things that come together to make something even better.
So, how can we help you, fellow small business owners?
We are more than just content creators.
We are your social media therapists.
Your engagement whisperers.
Your data-driven allies.
A social media content creator will help you tell your brand’s story, connect with your audience, and finally tame that social media beast once and for all!
Ready to ditch the chaos and embrace the calm?
Let’s chat about YOUR content creation!
We’d love to hear about your business and show you how we can help you thrive online.
And remember, a thriving social media presence is not just about likes and followers.
It is about building relationships, boosting sales, and letting your unique brand shine.
One of the biggest obstacles to achieving your business goals is distraction.
And if you’re ANYTHING like me, everything can be a distraction.
That’s why it’s so important to have your goals written down and in front of you.
Now, hopefully you’ve already set your new year’s goals, but if not, I’ve included some tips for that as well, so sit back with that cup and enjoy!
1. Define Your Business Goals
Write Specific Goals
If you want to reach the top of the mountain, you need a clear and specific goal.
Your goal should inspire and motivate you and give you direction.
Take the time to define what success means to you and make a plan to achieve it.
Set Meaningful Goals
Effective goal setting is the foundation of any successful endeavor.
By identifying your priorities and values, you can set meaningful goals that align with your vision.
Remember to break down your goals into smaller, achievable tasks to maintain motivation and track your progress along the way.
Write Your Goals Down
Write your goals down and keep them somewhere visible to remind you of what you’re working towards.
I have my goals on my board next to my, along with any pictures that go with my goals.
For example, I want to work in the winter from the beach.
2. Visualize Your Success
To achieve your dreams, it’s important to have a clear vision of what success looks like for you.
By visualizing your desired outcomes, you can better understand the steps and actions needed to make your vision a reality.
Visualize Your End Goal
Imagine yourself at the finish line of your goal.
How does it feel?
What does it look like?
Put that picture up…FEEL the accomplishment!
Take Time to Reflect
Set aside time to reflect on your progress and any obstacles you’ve encountered.
Stay Positive
Focus on the positive aspects of your journey and the progress you’ve made.
Visualizing helps you to stay motivated, focused and in a positive mindset.
“If you go to work on your goals, your goals will go to work on you. If you go to work on your plan, your plan will go to work on you. Whatever good things we build end up building us.”
Jim Rohn
3. Create a Detailed Action Plan
Setting goals is one thing, but knowing how to get there is another.
In order to achieve your goals, you need an action plan.
By breaking your goals down into smaller tasks, setting deadlines, and identifying the resources that you need, you can create a roadmap to success.
4. Bite-Size Tasks
Identify the Goal
Identify your main goal and write it down.
This helps bring clarity and focus to your plan.
Break it Down
Divide your goal into smaller, more manageable tasks.
This makes it easier to tackle and less scary.
Set Milestones
Break your big goal into smaller milestones.
This makes it easier to track your progress and celebrate your successes.
Track Your Progress
Regularly check your progress and celebrate each milestone.
This keeps you motivated and encouraged.
4. Eliminate Distractions
Clear Your Workspace
Remove all unwanted materials from your workspace to reduce distractions.
Oh. My. Goodness.
This is a big one for me.
If my desk is mess…nothing gets accomplished.
I’m too busy looking at all the STUFF.
Take a Technology Time Out
Turn off technology notifications to avoid interruptions.
Turn it off.
Put it in another room.
Another tough one for me as I’m paranoid I’m going to miss a call or text.
Schedule Your Breaks
Schedule breaks throughout the day to avoid burnout and stay focused.
Break? What is THAT?
I’m learning the hard way to do this better.
I’ve got a bum hip that reminds me to GET UP and GET MOVING!
Otherwise it is going to be a LONG night!
5. Unlock Your Potential
Continuous Learning
Never stop expanding your knowledge and honing your skills.
Embrace a growth mindset and seek out opportunities for personal and professional development.
The more you learn, the more you will unleash your full potential.
I’m still going back through the videos…so much information.
Don’t waste it!
Stay Committed
Achieving your goals requires dedication and perseverance.
Stay committed to your goals, even when faced with challenges and setbacks.
Remember that each obstacle is an opportunity to learn and grow stronger.
Celebrate Progress
Don’t forget to celebrate your achievements along the way.
Acknowledge and reward yourself for reaching important milestones, no matter how small.
This positive reinforcement will motivate you to keep pushing forward on your journey.
6. Embrace Change
Gauge Your Current Situation
Take a step back and evaluate where you currently stand.
Acknowledge your strengths and areas for improvement.
This self-reflection will help you identify areas in which you need to make changes to achieve your goals.
Create an Action Plan
Once you have identified the areas that you can improve on, develop an action plan outlining the steps you will need to take and make the necessary changes.
Break down your plan into manageable tasks and set deadlines to hold yourself accountable.
Adapt and Repeat
As you implement your action plan, be open to adapting and repeating along the way.
Recognize that change is not always straight up, and adjustments may be needed as you go.
Embrace the opportunity to learn from your experiences and refine your approach.
7. Persevere Through Challenges
Embrace the Climb
Just like climbing a mountain, achieving your goals requires determination and resilience.
Embrace the challenges that come your way as opportunities for growth.
Every setback is a chance to learn and come back stronger.
Navigate Obstacles
Obstacles are a natural part of any journey.
Go at them with a problem-solving mindset, seeking creative solutions and alternative paths.
Remember, every obstacle you overcome brings you one step closer to your desired goal.
Celebrate Small Wins
Even the smallest accomplishments deserve recognition.
Take the time to acknowledge and savor each little victory as you progress towards your ultimate goals.
Embrace New Experiences
Remember that the journey towards your goals is filled with opportunities for growth and discovery.
Embrace new experiences, step out of your comfort zone, and embrace the excitement of the unknown.
Nurture Yourself
Self-care is an essential part of achieving long-term success.
Take care of your physical, mental, and emotional well-being to ensure you have the energy and resilience to pursue your goals with passion.
By following these seven steps, you’ll be on your way to achieving your business goals this year.
Remember, stay focused, stay motivated, and celebrate the small wins along the way.
If you’re looking for some guidance on goal setting, drop me a message!
Celebrating the holidays and slowing down for some relaxation may seem like an oxymoron.
But you CAN do it.
And I encourage you to.
With the hustle and bustle of the holidays, sometimes it is hard to find the time to just stop and let yourself recharge.
As business owners, it is extremely important that we take some time for ourselves.
Last month, I encouraged you to plan for the new year.
If you have not had time to do so, I would definitely get on that.
Then sit back and enjoy the rest of this holiday season.
If you are like me, it is very hard to just sit back and relax.
There is just always something in my business that I feel needs my attention.
Like tweaking those goals I just wrote.
Here are some tips that I found and will be remembering myself as I spend time with my loved ones this holiday season.
WHY Celebrate the Holidays
Regardless of your beliefs, I encourage you to take some downtime.
There are just so many benefits to recharging your batteries.
I always find that my productivity goes up after the holidays because I am relaxed and ready to head into the new year.
The relaxation and rejuvenation you get over the holidays will not only reduce stress, but also enhance your overall well-being.
Finding balance during the holidays is easy. Spend time with loved ones!
The biggest benefit to me is the chance to reconnect with loved ones.
As busy business owners, it is so easy to put off connecting with loved ones.
Always another project, client, etc.
Use the holidays to strengthen your relationships and create lasting memories with your family and friends.
Preparing for the New Year
The holidays are a good time for reflecting on the past year.
Reflection allows us to look back and learn from successes and failures to gain valuable insights and improve future outcomes.
Setting goals for the new year creates a roadmap for success and lets you strive for personal growth and achievement.
It also helps you to develop strategies, prioritize tasks, and align actions with your long-term ambitions.
Embracing Balance and Self-Care
It is so important for business owners to find a harmonious balance between professional commitments and personal well-being.
We also need to spend time nurturing our mental and physical health through mindfulness, exercise, and healthy habits.
This can be done by pursuing our hobbies and interests since our focus is on celebrating a reenergizing ourselves.
Embracing self-care and finding our balance again can fuel creativity, passion, and personal fulfillment by dedicating time to family, hobbies and interests.
The Joys of Giving
The holidays are not all about the physical gifts that you give.
You can easily spread happiness and joy to others through acts of kindness and generosity.
This includes creating lasting memories and meaningful experiences and treasured moments that will be cherished for a lifetime with those you love and cherish.
It also helps you to build stronger connections and forge deeper bonds with individuals and communities by giving back.
We all can make a difference in the world by supporting causes and organizations we believe in.
The Magic of Traditions
Embrace the warmth and nostalgia of cherished traditions.
Whether it’s gathering for a holiday meal, decorating the house, or exchanging gifts, traditions weave together the fabric of our lives, connecting generations and fostering a sense of belonging.
My Personal Favorite: Indulge in Festive Delights
Delight your taste buds with festive feasts filled with sumptuous dishes and tantalizing flavors.
Indulge in the sweet joy of freshly baked holiday cookies that melt in your mouth.
Savor the warmth and comfort of a steaming cup of hot cocoa on chilly winter nights.
The Beauty of Winter
For those of us who live in the colder climates, step out into a winter wonderland and embrace the enchanting beauty of the season.
From glistening snowflakes to frost-kissed landscapes, immerse yourself in the peaceful serenity and breathtaking sights that winter has to offer.
Any of you who know me know that being cold…NOT my favorite thing.
However, there is absolutely nothing like standing in the middle of a snowstorm, listening to the pure silence that the snow falling surrounds you with.
Find balance during the holidays by creating new traditions.
AMAZING.
Those who live in warmer climates, don’t forget that you can always create a winter wonderland to enjoy.
Maybe that can be one of your new family traditions!
The goal here is to get yourself reenergized for the new year.
Some of you may remember a previous post I made, Live Laugh Love.
Spending time with your loved ones should always be a top priority.
You never know what tomorrow will bring.
Create those memories this holiday season, and I’ll see you in the New Year!
We are closing in on the end of 2023. Here are 7 essential steps to prepare for an amazing new year.
Now is the time to start preparing yourself and your business for the new year.
Yes, I said it.
The.
New.
Year.
In her email last month, Cindy Bidar talked about how NOW is the time to start looking towards 2024.
Why now?
Because, as Cindy says, the holidays are coming up and we tend to get ourselves wrapped up in preparation and celebrating and before you know it, BAM…it is the new year.
Cindy talks about how she is starting to plan out her 2024 now, and that is a good reminder for all of us to start preparing now.
Here are some 7 essential steps to prepare for an amazing new year to help get you moving toward 2024.
1. Reflect on the Past Year
Take some time to look back on the past year and reflect on your accomplishments, challenges, and lessons learned.
Consider what worked well and what could have been improved.
It really is only by understanding where you’ve been that you can better determine where you want to go.
2. Identify Areas of Growth and Improvement
We are all constantly improving and growing.
As a business owner, it is important to identify the areas where we can continue to grow and improve, whether personally or professionally.
Professional Development
Assess your skills and knowledge in your field.
Seek opportunities for growth and improvement, such as courses, workshops, or conferences.
For example, last month I attended Tawnya Sutherland’s VAVS Summit and gained valuable tips, tricks and information from the spectacular line-up of speakers Tawnya always puts together.
Look for these opportunities in your field and invest in your own education!
Personal Growth
Reflect on your personal life and relationships.
Identify areas where you can grow, whether it’s improving communication skills or fostering better self-care habits.
Health and Well-being
Evaluate your physical and mental health.
Take steps to improve your well-being, such as adopting healthier habits or seeking support from professionals.
3. Set SMART Goals for the New Year
SMART is an acronym for how best to set your goals.
Specific
Set clear and specific goals that define what you want to achieve.
Avoid vague or general statements.
Measurable
Create goals that can be measured and tracked, so you can monitor your progress and make adjustments if needed.
Achievable
Ensure your goals are realistic and attainable, considering your resources, time, and capabilities.
Relevant
Make sure your goals align with your values, priorities, and aspirations.
They should be meaningful to you.
Time-bound
Set deadlines or timeframes for your goals to create a sense of urgency and help you stay focused.
If you follow this formula, you will find that your goals will be very clear and concise, making it easier for you to actually achieve them.
4. Create an Action Plan
It may sound simple, but how can you get where you are going without a plan?
I always think about taking a trip when setting my goals.
Can I get from home to where I want to go and back again without a defined route?
Yes.
However, if I have a plan, I find that it just makes it easier to find my way there and back.
Here are some steps to help you create your plan of action.
Step 1: Define Your Objectives
Clearly state what you want to achieve with each goal.
Be specific and break them down into smaller tasks.
If I want to drive from the East coast to the West, I obviously am not just going to drive that in one shot.
I am going to have to make stops along the way.
Stops along the route=smaller tasks.
Step 2: Identify Actions and Resources
List the specific actions you need to take to reach your objectives.
Identify the resources you’ll need along the way.
I might determine where the best places are to stop between East and West coasts.
Rest stops, gasoline, etc.
And some type of guidance, whether an old-fashioned map or my GPS.
Step 3: Set Priorities and Deadlines
Arrange your tasks in order of importance and establish deadlines for each one.
This will help you stay organized and focused.
Unless you have unlimited time on your hands to travel from East to West, you will need to establish how long you will be gone.
Then determine when you need to be at each location as well as your destination before starting the return journey.
These 3 steps will help you, regardless of the goal, get you to where you want to end up.
5. Establish Accountability Measures
“Accountability is the glue that ties commitment to the result.”
– Bob Proctor
It is easy enough to set a goal.
It is not always so easy to hold yourself accountable, so you will want to find ways to track your progress and stay motivated.
Consider involving a trusted friend, mentor, or coach who can provide support, guidance, and hold you accountable to your goals.
6. Practice Self-Care
Make your well-being a priority.
Take care of your physical, emotional, and mental health.
Engage in activities that bring you joy, manage stress, and recharge your batteries.
Remember, you can’t pour from an empty cup.
7. Celebrate Successes Along the Way
Take time to celebrate the milestones and successes you achieve throughout the year.
Reward yourself for your hard work and progress made.
And share your wins with others.
Invite those who have supported you on your journey to celebrate your wins together.
Their encouragement and acknowledgment will fuel your motivation!
As we head toward the holidays and the end of the year, start preparing yourself for next year with these 7 essential steps to prepare for an amazing new year.
You will find that the holidays will be much more enjoyable when you are not thinking in the back of your mind about what you need to plan for next year while you are celebrating with friends and family.
And as always, if I can be of any assistance, please just drop me a message.
As a small business owner, you know that time is money. And there never seems to be enough of either.
That’s where outsourcing can be a game-changer for your productivity and bottom line.
Imagine having someone to take care of those time-consuming social media tasks, like creating content and posting it.
By outsourcing these tasks to a Social Media VA, you free up precious hours in your day to focus on what you do best – growing your business.
But why choose a Social Media VA over hiring in-house?
Benefits of Outsourcing Social Media Tasks
Outsourcing social media tasks to a Social Media VA can bring numerous benefits to your small business.
Social Media VAs offer flexibility – you can hire them for specific projects or on an as-needed basis.
They allow you to delegate time-consuming tasks, reduce overhead costs, and access specialized skills.
They also bring a wealth of experience to the table, as many have worked with a variety of businesses and industries.
Plus, you don’t have to worry about the expenses associated with hiring and training a new employee!
Types of Tasks That Can Be Outsourced
There are countless tasks that you can pass on to a Social Media VA.
The best thing to do is sit down and figure out what tasks you currently complete yourself that if you had someone else do them would save you time!
Blogs
A Social Media VA can either write or help you write your blogs for your site.
SEO
A Social Media VA can make sure that your blog posts and your social media posts are optimized for search engine optimization.
This ensures that your target market can find you!
Posts and Scheduling
You Social Media VA and write your posts AND schedule them, saving you HOURS!
How to Find and Hire a Social Media VA
Here are some tips for helping you interview and hire your Social Media VA.
Step 1: Define Your Needs
Determine the specific tasks and skills you require in a Social Media VA.
Step 2: Explore Platforms
Research reputable freelance platforms and browse profiles to find potential candidates.
Step 3: Evaluate Experience & Reviews
Check your candidate’s experience, reviews, and sample work to assess their suitability.
It’s a daunting task to think about hiring someone that you don’t physically meet.
However, a video interview will allow you to see the person and gauge their skills and whether they are a fit for your company.
Effective Communication and Collaboration
Because you don’t have a Social Media VA sitting right in your office to communicate at will with, it is very important to make sure that you have open communication lines with them.
Here are some thoughts on how you can avoid any confusion and ensure that you work well with your Freelance Admin.
Clear Communication
Establish open lines of communication, set expectations, and provide clear instructions for seamless collaboration.
Regular Check-Ins
Schedule regular check-ins to ensure progress, address any concerns, and provide feedback.
Collaboration Tools
Use collaboration tools like project management software or communication platforms to stay organized and facilitate collaboration.
Cost Considerations of a Social Media VA
Outsourcing social media tasks can lead to significant cost savings.
You only pay for the specific services you require, eliminating the need for employee benefits, office space, and equipment expenses.
This cost-effective approach allows you to maximize your budget and allocate resources more efficiently.
A Social Media VA offers numerous advantages for small businesses.
It allows you to focus on core business activities, save time and money, access specialized skills, and enhance overall efficiency.
By leveraging the expertise of a Social Media VA, you can propel your business towards growth and success.
So, if you’re ready to boost your small business productivity and take your time back, it’s time to discover the power of outsourcing to a Social Media VA!
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